Book Club

Since I am a huge nerd and love reading to learn more about what is going on, I thought I would share with you guys the next book on my reading list...Buyology.

The Today Show had clips on about the psychology behind why we purchase certain items and how marketing plays to our subconcious. Isn't this fascinating? Am I huge nerd? Don't answer that.

From today's show:

From yesterday's show:

I mean, isn't it crazy that the smell of grass leaves people with a 49% higher feeling about customer service at the DIY store just fascinating??


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